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What do you think?
Posted: Wed Dec 14, 2011 5:05 pm
by Susan
A new bra campaign
http://tinyurl.com/7jehraz
definitely on topic
Posted: Wed Dec 14, 2011 6:21 pm
by Anthony Simon
I confess my instinctive reaction is to be reminded of all those Benetton ads of the (?) 90s where they used socially charged issues to grab attention for their product.
This goes straight to those questions about why a man would need to wear a bra. Like, in a certain sense, it's a provocation to a lot of women - like people are supposed to get outraged. Just like they did with the Benetton ads.
I don't know that CDers (or Pejic) really benefit from women getting wound up on this issue (if indeed that's what's going to happen).
Posted: Thu Dec 15, 2011 4:40 am
by Kittie
"why a man would need to wear a bra." A lot do. I do & a bra supports my man boobs and gives me a better male profile! It also makes me feel feminine!
Posted: Thu Dec 15, 2011 9:29 am
by Carol Ann
Well I will say this he sure does make a good looking women

.
Posted: Thu Dec 15, 2011 11:15 am
by Lydia
I googled "Hema Bra" and could find no place in the USA where I could buy one. Any ideas for a source?
Hugs,
Lydia
Posted: Thu Dec 15, 2011 5:15 pm
by Joan
Brilliant for us I would say.
A beautiful woman model, and male model as well. Great for him / her.
Joan
Posted: Fri Dec 16, 2011 8:21 am
by Erica S
Well if the "shoe fits", he looks wonderful in the outfits. I think that this model is perfect for the ads. It so demonstrates that the push-up bra does indeed do it's intended job of acentuating the feminine bust. I can not see what is wrong with it. This model is feminine and why do people need to worry who is advertising it. She ( the model ) looks great in the ads I saw and if I was a gg I would say " I could look that great in an outfit like that if I was to be in such a bra!!
Maybe some time when we see ads like this in the future, we wont notice or care if it is a genetic male that looks like a women. She does look feminine and let us help her to be what she can be. Let's just say " That model sure looks stunning! "
Hugs.
Erica
Posted: Fri Dec 16, 2011 9:23 am
by Anthony Simon
I googled ["Andrey Pejic" Hema bra] just now and got 193,000 results. Close to the top I found this column by an outraged woman:
http://www.heraldsun.com.au/opinion/pre ... 6224470970
The closing paragraphs are:
Pejic does nothing more than prove the bra delivers on its promises. But using a pretty boy to model a garment that is the epitome of femininity is like rubbing salt into the wounds of already vulnerable females.
How this girlie boy became an honorary member of the women's club is beyond me.
Posted: Fri Dec 16, 2011 12:08 pm
by Paula G
It seems that the advertisers have been proved right in their choice, their advert and their product are receiving a lot of attention, as well as demonstrating that the product works
Posted: Fri Dec 16, 2011 2:07 pm
by KimberlyS
Paula G wrote:..... as demonstrating that the product works
The add does shows that the bra works. Adding two cup sizes is a lot. I think some of the VS bras are similar in enhancement.
My guess there is a demand for the bras or they would not be making them.
Wonder if the controversy is more over that a guy is the model and wearing a bra, or that he looks so good and they are feeling an infringement on their feminine/womanhood.
Posted: Sat Dec 17, 2011 8:44 pm
by Wendae
Woof! Wish I looked that good! However it would take more then a bra.

Posted: Sun Dec 18, 2011 1:31 pm
by Carolynn
Yes, youth, good genes, Anorexia, extreme excercise and lots of padding, professional makeup and a darn good corset!! I read somewhere that he does consider himself as trans of some flavor or another and would not mind being a woman.
Posted: Tue Dec 20, 2011 1:16 pm
by Absaroka
Carolynn is right on the money about the anorexia, extreme execise, and make up. How many women will now think they are ugly because without professional help they don't look like him?
Look on the bright side. The ad exposes the fashion model industry for the illusion that it is.
Zari