Laura, you transgendered deconstructionist, you!
No, I haven't seen the ad but, then again, my TV's usually on only to listen to my XBox soundtracks or to watch movies.
An ad I have seen, though, is a local one from the province's milk producers association. Their current campaign is: "A glass of milk is good. But two is better." Well, in this particular ad, we see a fairly macho guy (yes, in sweatpants and a T) sprawled on the living-room couch watching TV (a football game, sounds like). The camera's viewpoint is from the TV set itself, so we're looking at the guy face on. He's drinking a glass of milk (while watching football--yeah right!

). Anyway, he's barefoot and, as he watches the game, his toes start distractedly toying with his wife's high heels, laying on the floor next to the couch. Sure enough, he soon leans over and puts them on, straps and all. When his wife comes into the living-room, our man is watching the game intently, still wearing her heels, one knee crossed over the other, his leg swinging up and down, glass of milk in hand. She stares down at him for a beat, then says, "
What are you doing?" He looks up at her and says, very nonchalantly, "I'm having a glass of milk." Another beat, and then she says, "But you had one earlier!" In a slightly miffed tone, he replies, "So? I'm having another one!" before turning his attention back to the screen.
It's a great ad, very funny, not so much for the incongruity of a man in heels watching football, but for the fact that his wearing heels seemed like the most natural thing in the world for both he and his wife. Sign o' the times, I guess.
By the way, I also like Shania Twain's (or Tania Swain, as my father calls her)
I Feel Like A Woman. However, one that's much more up my alley is Portishead's
Glory Box, a very seductive song. You'll find it on their album called
Dummy.
Love,
CJ