Payless's new marketing ploy?

Post by **DonnaT** » Tue Aug 14, 2007 6:53 pm

http://www.payless.com/Catalog/ProductD ... Code=56617

http://www.payless.com/Catalog/ProductD ... Code=56793

One of my favorite shoe stores. Reckon someone realized a new market what with all the 'men' buying ladies shoes?

And if you missed it, the shoes adverts say "menswear".

Virginia · Post by **Virginia** » Tue Aug 14, 2007 8:34 pm

Well, we know that in California they do aerobics in heels, so maybe we are seeing a new form of "gym" not Jim shoe!?

Virginia

Tekla · Post by **Tekla** » Wed Aug 15, 2007 12:42 am

By all measurements people in California do more exersize then any other state, with LA and SF leading the state, and hence the nation. In heels or not. Fat is not cool here. We do however live longer, that is something. So its not just superficial, on the plus side, you can always find someone to work out with, and since there is so much competition gym memberships are cheap, if you even have to pay in the first place. Many workplaces cover the cost. My union health plan covers 100% of mine.

Anne · Post by **Anne** » Wed Aug 15, 2007 1:22 pm

It's hard to figure out if the sizes are mens or womens - I would guess womens.

And I'm unsure whether they mean for men or they are for outfits like pant suits that are mens suit inspired.

I guess someone should write the company.

But I do believe they know men buy their larger size womens shoes!

Tekla · Post by **Tekla** » Sat Aug 18, 2007 8:57 pm

Must have been a type, or as stated above "menswear inspirted" if they were for men they would be sized in men's sizes, I checked - they are not.

Amanda Barber · Post by **Amanda Barber** » Tue Aug 28, 2007 12:03 am

simple copy setting error.

But payless retail stores are probably one of the most CD/TS friendly establishments you'll ever go into.

Ann Stef · Post by **Ann Stef** » Wed Nov 28, 2007 11:14 am

Also found payless CD friendly, many large ladies shoes, size 11 to 13. Got a 2 for 1 sale, 2 pair for $12. No one complains there while trying them on, know that they fit.

Carol Ann · Post by **Carol Ann** » Wed Nov 28, 2007 3:32 pm

Oh gosh let me tell you a little story about PayLee when I lived In New Orleans, now this will rock your socks. I was looking at heels in a store when the young SA maybe 20 or so said " can I help you". I was caught buy surprise and she saids " would like to try them on". Low and behold she hands me a pair on those ankle hose and said "just for fit". HONEST she never batted an eye and told me my second pair was 50% off. Well yes I purchased the shoes and never returned to that store again.